"The Catania SIBEG ready to bottle in Tirana due to the tax contained in the 2020 maneuver", are these some of the titles alarming appeared in Italian newspapers in this early 2020.
It seems that the Busi family, owner of the SIBEG company, which has been producing, bottling and distributing the much loved carbonated beverage for about sixty years, has decided to close its doors in that of Catania and relocate to Albania, leaving home hundreds of employees of the Catania office.
SIBEG, which defines itself as a real "Sicilian miracle", was born in Sicily in 1960.
In 1976 it was taken over by the Busi family, which with the "Busi Group" is already a Coca Cola bottler in the Marche and Romagna regions. The company has grown over the years, so much so that from 2001 to 2009 the employees hired went from 174 to 253, marking an increase of 38%.
To date, after 60 years of activity, SIBEG has about 350 employees and can boast of drinking and refreshing more than 5 million consumers with its drinks.
The decision to relocate to Albania is not entirely accidental.
After the 2020 economic maneuver that saw the introduction of the plastic tax and the sugar tax, which will come into force from October 2020, SIBEG initially made a request for redundancies equal to 40% of workers (about 151 people) due to the aggravation of costs quantified in about 20 million Euros, subsequently SIBEG itself developed the idea of relocating the entire production in Albania.
Just in Albania, the Sicilian company already owns a bottling plant on behalf of COCA COLA, headquarters opened 25 years ago which has 330 employees and which today produces approximately 10 million cases per year against the 27 million produced in Catania .
According to a declaration by the owner, the new taxes on plastic and sugary drinks established by the government will have an impact on the company's turnover of 20 million euros for around 115 million.
What better assist and opportunity therefore to be able to relocate everything in Albania, an emerging country a stone's throw from home and outside the EU, where the flat tax would guarantee the Busi group to pay only 15% of taxes and make the most of the workforce local thus reducing production costs?